This post may contain affiliate links. When you click on these links, I may earn money or products from the companies mentioned in this post. Thank you for supporting me!
I know that I sell ColorStreet and LuLaRoe (listed in alpha order, not in order of importance or favoritism). However, the truths behind choosing a direct sales sponsor are relatively universal. Here’s my top 3 questions I ask myself when considering who should be my sponsor.
Do I Like How my Potential Sponsor Runs Their Business?
This is very important, because while your sponsor will not (and cannot!) run your business, they heavily influence your strategies. Your sponsor will encourage you in what you can do when you have no idea what to do, and a good sponsor should push you to be better tomorrow than you were today.
I’m a firm believer in relationship marketing, and that a customer should never feel like a dollar sign. That also extends into team: my downline is a person, not simply a bonus check. Investing in the person is the first priority.
You should never sign up with someone out of a sense of obligation. Did you host a party with someone, and not like their vibe? You don’t have to pick them as a sponsor. The important thing is that you find someone who is going to fit your unique needs. A sponsor should reach downward, and point upward.
Do I Like the Team Philosophy?
Your sponsor is not the only influencer in your business. While your sponsor is a solo in the musical that is your business, your team is the back up choir that helps bring it all together. Do they have a good team vibe? Is it supportive? Do they turn folks into an island, all by themselves figuring out their business, or are they committed to helping the entire team be the best that they can be?
When your sponsor is unavailable to answer questions, will the team be able to step in and help? I have been BLESSED with the best teams ever that are driven to success, and seeing every single person be the best business owner that they can be.
Being a business owner is hard work, and having a team around you to help you achieve your goals is paramount.
Do I Like this Person?
Straight up, friends, do you like the person you are signing up under? Don’t sign up with someone out of a sense of obligation. Sign up with someone whose vibe you dig, all-around. You don’t want to be the downline of someone you seek to avoid. If you’ve unfollowed them on Facebook, just don’t do it, friend. Don’t sign up under them.
If there’s already conflict in the equation, adding business to it doesn’t help. In fact, it can lead to even more broken relationships. This can lead to bitterness and a struggle in your business. Simply put, it is hard.
What do you think? I’d love to invite you to join my opportunity group so that you can learn about what it takes to run the business.
Was this helpful? Sharing is caring! Pin this here: